Comments on: Killington Is “The Beast of the East” Again http://snowdaze.com/blog/the-beast-of-the-east A blog dedicated to Killington, VT Sat, 19 Dec 2009 03:16:02 -0400 http://wordpress.org/?v=2.9.2 hourly 1 By: Wayat Konholen http://snowdaze.com/blog/the-beast-of-the-east/comment-page-1#comment-72 Wayat Konholen Sat, 19 Dec 2009 03:16:02 +0000 http://snowdaze.com/blog/?p=182#comment-72 I don't give a damn about the logo. Or the marketing campaign. Just make snow, run the lifts. What would catch my fancy would be lower ticket prices, lower food prices at the lodges. What would really be news is better pay for employees. And "Yes, we scan" buttons for those over-zealous ticket-checkers that have to scan you 20 times a day. The beast still needs to lose a lot of fat to really be lean and mean skiing machine deserving the old marketing name. I don't give a damn about the logo. Or the marketing campaign. Just make snow, run the lifts. What would catch my fancy would be lower ticket prices, lower food prices at the lodges. What would really be news is better pay for employees. And "Yes, we scan" buttons for those over-zealous ticket-checkers that have to scan you 20 times a day. The beast still needs to lose a lot of fat to really be lean and mean skiing machine deserving the old marketing name.

]]> By: Killington’s New Branding Gets Positive Reviews | Killington Blog http://snowdaze.com/blog/the-beast-of-the-east/comment-page-1#comment-52 Killington’s New Branding Gets Positive Reviews | Killington Blog Fri, 13 Nov 2009 20:18:36 +0000 http://snowdaze.com/blog/?p=182#comment-52 [...] few weeks ago, we posted about how much we liked Killington’s new logo and marketing campaign, bringing back [...] [...] few weeks ago, we posted about how much we liked Killington’s new logo and marketing campaign, bringing back [...]

]]> By: The Beast Takes Off! | Killington Blog http://snowdaze.com/blog/the-beast-of-the-east/comment-page-1#comment-37 The Beast Takes Off! | Killington Blog Fri, 23 Oct 2009 13:38:22 +0000 http://snowdaze.com/blog/?p=182#comment-37 [...] had previously posted about Killington’s new logo and return to the tagline, “The Beast of the East.”  [...] [...] had previously posted about Killington’s new logo and return to the tagline, “The Beast of the East.”  [...]

]]> By: MissMaddie http://snowdaze.com/blog/the-beast-of-the-east/comment-page-1#comment-14 MissMaddie Fri, 09 Oct 2009 14:07:06 +0000 http://snowdaze.com/blog/?p=182#comment-14 Love the new logo. Welcome to the 2000s. As for claiming to be the best? Have you been to the Stowe's front 4? Love the new logo. Welcome to the 2000s. As for claiming to be the best? Have you been to the Stowe's front 4?

]]> By: @snowdazeVT http://snowdaze.com/blog/the-beast-of-the-east/comment-page-1#comment-13 @snowdazeVT Fri, 09 Oct 2009 12:58:26 +0000 http://snowdaze.com/blog/?p=182#comment-13 I have to imagine there are always going to be a wide degree of opinions anytime a major change is made. I wasn't sure I liked it at first, but it grabbed me. The old one just seems so dated. I like that the new crest incorporates a mountain (the black triangle), sideways "K" (the blue and green), and the three colors of the ski run difficulty ratings. Clever and catchy in my opinion. I have to imagine there are always going to be a wide degree of opinions anytime a major change is made. I wasn't sure I liked it at first, but it grabbed me. The old one just seems so dated.

I like that the new crest incorporates a mountain (the black triangle), sideways "K" (the blue and green), and the three colors of the ski run difficulty ratings. Clever and catchy in my opinion.

]]> By: hnee http://snowdaze.com/blog/the-beast-of-the-east/comment-page-1#comment-11 hnee Fri, 09 Oct 2009 10:46:31 +0000 http://snowdaze.com/blog/?p=182#comment-11 Gotta disagree. I perfer the old logo much better. Hate the crest Gotta disagree. I perfer the old logo much better. Hate the crest

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